More than the quality of its products and services, much of a brand’s success can be attributed to the values and principles that it upholds. In a highly saturated market, it is not enough for proprietors and entrepreneurs to develop something that offers high utility or embodies excellent features. At the end of the day, it all boils down to the experience that a product or service is able to provide to the consumers. In the case of esteemed visionary Shay LàVu, she makes sure that her trailblazing lash company, known as LashShayVu, is capable of sparking confidence and authenticity in her customers.
At the heart of Shay LàVu’s purpose-driven efforts is the ultimate goal of making others feel and look their absolute best. For this reason, she created a company that would allow individuals to be confident and bold. Standing at the helm of her revolutionary lash company, LashShayVu, she wants to send the message that looking ood begins with feeling good.
Although there are already hundreds of gother lash companies in the entrepreneurial world, LashShayVu still manages to stand out with its unique lashes that are not only attention-grabbing but are also reflective of the personalities of those who get to wear them. Aside from synthetic and magnetic lashes, the company also has 100% natural mink lashes that are animal cruelty-free and suitable for all skin types.
“All my products are transparent to the public, so they know exactly what they are buying,” Shay LàVu shared in an interview. “LashShayvu carries an array of different types of lashes that are colorful, glittery and bejeweled,” she added.
In the same interview, Shay LàVu also talked about the inspiration behind LashShayVu and the things that compelled her to bring the lash company to life. According to her, it has always been her dream to leave her mark in the world of fashion, hair, and makeup. Thus, she addressed herself to the challenge of creating an entity that would speak volumes about her passion while also empowering others. “I want people to be truly happy with their appearances,” she said. “LashShayVu would be a great way to showcase their eyes and give them different looks for certain times of the day, night, and other big events,” she further explained.
Born and raised in a suburb near Detroit, Michigan, Shay LàVu grew up immersing herself in many activities such as dancing, competitive cheerleading, travel, soccer, track, music, poetry, and acting. However, her passion has always been in the realm of fashion, hair, and makeup. She has worked with top-notch photographers, models, and companies such as The Black Tape Project and Bikini Team TV. Her diverse experiences allowed her to eventually become the visionary leader she is today.
Widely acknowledged for her relentless drive, Shay LàVu encourages go-getters and aspirants from all walks of life to go after their dreams and pursue the things that make them feel alive. “Having traveled the world and seeing people wanting to accentuate their natural beauty is why I created my company, LashShayVu,” she said.
