Monaco, a small sovereign city-state nestled along the French Riviera, exudes a unique blend of glamour, luxury, and rich cultural heritage. Despite its compact size, Monaco is a vibrant melting pot of diverse influences and traditions. The Principality embraces a Mediterranean lifestyle, with its picturesque coastline, mild climate, and breathtaking views. Monaco’s cultural landscape is enriched by a fusion of French, Italian, and Monegasque influences, evident in its architecture, cuisine, and language. The annual Monaco Grand Prix, an iconic Formula One race, showcases the city-state’s passion for sports and attracts enthusiasts from around the world. With its world-class museums, art galleries, and renowned opera house, Monaco also fosters a thriving arts scene. Moreover, Monaco’s commitment to philanthropy and sustainability is exemplified by the philanthropic efforts of the royal family and initiatives aimed at preserving the environment. Monaco’s distinct culture, marked by elegance, dynamism, and a deep appreciation for its heritage, captivates visitors and residents alike, making it a truly remarkable destination.
Former Forbes CEO and publisher Luiz Costa Macambira is set to launch “The Monegasque” (www.the-monegasque.com), a magazine destined to become the definitive source on contemporary Monaco society. Showcasing extraordinary people and exclusive locations, the publication aims to captivate readers by offering a rare glimpse into the lives of the world’s most remarkable individuals and the enchanting stories that characterize Monaco’s elite.
“Monaco and its residents are brimming with enchanting tales and whimsical charm. In the Western World, we subconsciously expect our leading business figures and wealth creators to epitomize serious society. Yet, it is more fitting for a self-made billionaire to possess a touch of eccentric flair. How else would they have the courage to build their empire? Vibrant personalities naturally converge in this luxurious enclave,” Costa Macambira observes.
Already a member of Monaco’s high society, known as the “Monaco Club,” Costa Macambira is deeply entrenched in Monegasque culture. To bring his vision for “The Monegasque” to life, he is assembling a talented team of writers, photographers, and editors who share his passion for capturing the essence of modern Monaco high society. Stressing the importance of collaboration, he aims to nurture an environment where creativity thrives.
For Costa Macambira, this new venture represents the pinnacle of his extensive experience in the media industry. As the former CEO and publisher of Forbes magazine’s Monaco and The Netherlands editions, he honed his ability to curate content that appeals to affluent readers while maintaining a discerning eye for quality and relevance. With “The Monegasque,” he plans to elevate this approach, crafting an elegant and engaging publication.
As the magazine gears up for its launch, excitement is mounting in the tiny Principality of Monaco and across the publishing world. Promising unparalleled access to the finest products, experiences, and insider insights, “The Monegasque” is poised to become the premier publication for those seeking an intimate look at the lives of the world’s wealthiest individuals.
After all, the Principality boasts the world’s highest concentration of ultra-high-net-worth individuals (UHNWIs), with over 200 billionaires residing within a population of just around 39,000 as of 2020. Through “The Monegasque,” Costa Macambira plans to offer premium advertisers a multi-platform stage to showcase their brands to an affluent audience via digital and print editions of the magazine.
“The Monegasque” promises to revolutionize luxury publications. Under the guidance of founder Luiz Costa Macambira, the magazine is poised to provide readers an intimate look into the lives of the world’s wealthiest individuals and the mesmerizing stories that shape Monaco’s elite society. Emphasizing extraordinary people and exclusive locations, the publication is set to become the authority on modern Monaco society. Moreover, its multi-platform approach presents premium advertisers with an opportunity to showcase their brands to an affluent audience through digital and print editions of the magazine. As anticipation grows for the magazine’s debut, it is evident that “The Monegasque” will become the ultimate resource for those looking to immerse themselves in the world of Monaco’s ultra-high-net-worth individuals. Offering unparalleled access to the finest products, experiences, and insider perspectives, this publication is essential reading for anyone seeking an inside look at the opulent lifestyles of the super-rich.





